NEW YORK, March 3, 2008 — An agency partnership program designed to familiarize agencies with and train them in the use of Linkstorm's innovative cascading banner ad technology is being launched at the 2008 American Association of Advertising Agencies' (AAAA) Media Conference and Tradeshow (booth #266).
Linkstorm's technology significantly improves click-through rates and brand engagement for all forms of on-line advertising. The partnership program will offer comprehensive training, certification, strategy consultation and preferred-partner pricing. Linkstorm will kick off the program with an aggressive performance guarantee to its agency partners — offering a 50-percent increase in click-through rates over a traditional banner ad campaign — or it will refund the cost of their client's campaign. Full details of the one-month introductory offer will be announced at the AAAA conference.
"Any product as revolutionary as Linkstorm can only achieve widespread adoption if it is offered as a 'whole product' along with the services and support that enable any party — not just the visionaries or early adopters — to realize immediate, measurable ROI," said David Sidman, founder and chief executive officer of Linkstorm. "With this program — and with a bold guarantee that puts our own money where our mouth is regarding performance — we are offering all the ingredients necessary for our agency partners to deliver a major win for their clients."
Linkstorm has developed a comprehensive education/training curriculum, with modules tailored specially for account managers, creatives, media planners and operations staff. Partners may choose between half- or full-day sessions. The half-day course provides an executive overview of why and how Linkstorm's technology works, illustrated via product demonstrations and campaign case studies. The full-day session offers richer detail customized for the audience's particular role and business interests, as well as hands-on training in designing participants' own Linkstorm campaign.
Subjects covered in the full-day session include:
For more information on the Linkstorm Agency Partnership Program, or the money-back guarantee, contact Vidar Brekke at or stop by booth #266 at the AAAA show in Orlando, Fla.
Linkstorm is an advertising technology company that is pioneering a new approach to online marketing, e-commerce, publishing and social networking. The company's unique ad enhancement technology significantly improves performance of all online advertising and enhances user engagement by overlaying cascading menus onto any ad format and quickly connecting customers to the information they want. Clients include national and global advertisers, agencies and publishers such as Cisco, Microsoft, Wal-Mart, Chevrolet, HP, Ogilvy, MRM and Hachette Filipacchi. Linkstorm is headquartered in New York City and is funded by visionary investors such as and Jim Rutt. For more information, please visit www.linkstorms.com or click .
Vidar Brekke, VP of Marketing
Linkstorm
(646) 649-8794 / (732) 861-8704